It is of utmost importance that candidate and potential candidates stay up on current events, both in the world at large and in the local community. Set aside some time each day to read through the local newspapers, magazines, and watch local news reports. If the district is large, have volunteers in various parts of the district clip news items of interest and send them to the candidate for review. Also, be sure to keep up with the latest political campaign trends and tactics. One great way to do that is by subscribing to the Local Victory Newsletter.